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Salesforce Marketing Cloud platform is a powerful tool that allows businesses to create, manage, and deliver personalized marketing campaigns across various channels, including email, mobile, social media, and web. The Marketing Cloud Personalization Accredited Professional certification confirms that a professional has the skills and expertise required to use the platform to its full potential and deliver personalized customer experiences that drive engagement and revenue.

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Salesforce Marketing Cloud Personalization Accredited Professional Exam Sample Questions (Q16-Q21):

NEW QUESTION # 16
How are anonymous visitors tracked?

A. Marketing Cloud Personalization assigns a unique alphanumeric identifier using a first-party cookie.
B. The browser assigns a 3rd party cookie
C. Marketing Cloud Personalization assigns a unique alphanumeric identifier using a 3rd-party cookie.
D. The customer must assign a unique alphanumeric identifier using a first-party cookie.

Answer: A

NEW QUESTION # 17
The sitemap provides the functionality that enables IS to identify which three items?

A. campaign
B. Templates
C. content zones
D. Page types
E. attributes

Answer: C,D,E

NEW QUESTION # 18
Which entry source event type needs to be configured for a journey to be used in the segment join to journey builder feature?

A. Audience
B. API
C. Salesforce data
D. Date based

Answer: A

Explanation:
To enable thesegment join to Journey Builderfeature in Interaction Studio:
* TheAudience entry source event typemust be configured.
* This allows segments created in Interaction Studio to be synchronized with Journey Builder, triggering journeys based on segment membership.
References:
* Salesforce Interaction Studio Documentation - Journey Integration

NEW QUESTION # 19
Which feature allows a business user to overlay campaign creation and editing directly on their website?

A. Web SDK
B. Javascript Beacon
C. Visual Editor
D. Web Extension

Answer: A

NEW QUESTION # 20
What can you learn from segment compare on the segment detail tab?

A. To view individual users that are part of the segment
B. To compare users, engagement activity and other actions across segments displayed
C. To understand view time purchases attributes revenue by category
D. To understand what campaign use the segment for targeting

Answer: B

Explanation:
TheSegment Comparefeature in Interaction Studio provides insights by comparing user behaviors, engagement levels, and other actions across multiple segments.
It helps marketers understand how different segments perform relative to each other.
Reference: Salesforce Interaction Studio Segment Detail Tab Guide

NEW QUESTION # 21
......

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Salesforce Marketing-Cloud-Personalization Test Study Guide - Marketing-Cloud-Personalization Relevant Exam Dumps

The Best Marketing-Cloud-Personalization Test Study Guide & Leader in Certification Exams Materials & Fantastic Marketing-Cloud-Personalization Relevant Exam Dumps

Salesforce Marketing Cloud Personalization Accredited Professional Exam Sample Questions (Q16-Q21):

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